Confronting the College Enrollment Decline

Confronting the College Enrollment Decline

Recent Clearinghouse data on higher education enrollment was not positive. Undergraduate enrollment declined 4.4% overall compared to fall 2019, with first-time freshman dropping a considerable 13%. The enrollment cliff has, in a sense, arrived early.    Higher Ed has...
Seeking Market Share

Seeking Market Share

For institutions that rely heavily on their geographic area to build their student class each year, a declining prospect pool is often less important than a falling market share. Maintaining or growing the portion of students you attract in your market is a sign of...
Innovating to Thrive

Innovating to Thrive

History professor Steven Mintz reminds us in a recent post that true innovations are those that add real value. He submits the example of applying analytics in higher education, which provides “actionable data to guide decision making, expose problems, and...
Now is the Time for Predictive Analytics

Now is the Time for Predictive Analytics

Properly managing net tuition revenue is more critical than ever, and not just for tuition-dependent private schools. As cash-strapped states look to slash budgets, funding for public universities is an all too easy target. According to a recent Moody’s Investor...